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Archive for the 'Contextual Advertising' Category

Google YouTube Deal to Bring Contextual Video

Monday, October 16th, 2006

According to an Adage article today, Google’s YouTube deal is going to be the start of Contextual Video. This is great news, as I’ve been predicting this for a while now, and it now finally looks like it’s all coming together for Google; contextual video is in their future. Finally!

Gemstar-TV Guide Launches Redesigned Website with Contextual Video

Tuesday, September 12th, 2006

Gemstar-TV Guide International, Inc. (NASDAQ: GMST), a leading media, entertainment and technology company, has announced the launch of a completely redesigned, with new and improved functionality and features. The redesigned, a leading television information and entertainment destination on the Web, and the authority on on-screen entertainment, was unveiled today. “Gemstar-TV Guide continues to […]

IndustryBrains Launches IBGraphics Graphics-based Contextual Advertising Marketplace

Thursday, May 18th, 2006

IndustryBrains, a leader in monetizing vertical and brand-name Web sites through site-specific contextual advertising solutions and a subsidiary of Marchex, Inc. (NASDAQ: MCHX, MCHXP), today announced the launch of IBGraphics, a graphics-based contextual advertising product that opens a series of new opportunities for both advertisers and premium publishers. IBGraphics is unique to the market in […]