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Archive for the 'Contextual Video' Category

Google Buys YouTube

Tuesday, October 10th, 2006

Google announced yesterday that they have bought Youtube for $165 billion dollars in stock. This has been called one of the most important deals in this decade, paving the way for video online in the future. (Official press release here.)
Mark Cuban has a unique perspective on the deal, saying that it is not something that [...]

PodZinger to Provide Search Capabilities for Popular Podcasting Network

Monday, October 9th, 2006

PodZinger (www.podzinger.com), the world’s most powerful audio and video search engine and online advertising network, announced today that it has partnered with popular radio show and podcast host and producer Leo Laporte to power search capabilities and advertising for his Web sites TWiT.tv and leo.am. With PodZinger’s audio and video search, visitors can now search [...]

Gemstar-TV Guide Launches Redesigned TVGuide.com Website with Contextual Video

Tuesday, September 12th, 2006

Gemstar-TV Guide International, Inc. (NASDAQ: GMST), a leading media, entertainment and technology company, has announced the launch of a completely redesigned www.tvguide.com, with new and improved functionality and features. The redesigned TVGuide.com, a leading television information and entertainment destination on the Web, and the authority on on-screen entertainment, was unveiled today.

“Gemstar-TV Guide continues to [...]

Vibrant Media and IntelliTXT Go Contextual

Thursday, June 29th, 2006

Jason Dowdell of Marketing Shift recently posted an interesting article called Video Ads Go Contextual. According to the post, “Contextual advertising company Vibrant Media now links video ads to in line text. The IntelliTXT service uses the double green underline that you are doubtlessly familiar with from blogs and news sites.”
I’ve never really liked [...]